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The Water Action Guide Prepared by the Green Associations Water Conservation Council

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HOMEIntroductionHow to Deal with a  Water CrisisForm a CoalitionGet NoticedLobby Like a Pro ... or Hire OneWhat Does a Lobbyist Do?Why Do You Need One?Hiring a LobbyistLobbyists: Why, When, HowWhat to ExpectTips for Better LobbyingShare the Facts: Water Use

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12 Tips for Better Lobbying
Courtesy Manis, Canning & Associates
  • Get the facts: Fully understand what the legislative or regulatory proposal does and how it will impact you and what you do.
  • Know your legislator: Gain an understanding of where a legislator stands on an issue, and why, before discussing the matter with him or her. Never ask lawmakers to do something you know they can't do.
  • Keep it simple: Develop a brief, concise message that explains why you support or oppose the proposal, and stick to it.
  • Give examples: Prepare a number of solid examples to illustrate how the proposal will affect various constituencies for good or ill.
  • Know your opponent: Review the opposing arguments and be prepared to provide sound rebuttals.
  • Don't overdo it: Make your points in a businesslike manner. Being overly argumentative can hurt your cause.
  • Never burn a bridge: In politics, today's opponent may very likely be tomorrow's proponent. Always leave the door open to working together in the future.
  • Choose your players wisely: Sometimes keeping a lawmaker with no real stake in an issue out of the fray can be a real plus. If you can't get a “yes” vote, ask the lawmaker not to do anything that will hurt your position.
  • Deliver the message: A face-to-face meeting with elected officials offers the best opportunity to make your point. It can be held in a home or capital office. Backing up the message delivered by a professional lobbyist with a constituent visit is often the most effective communication.
  • Stay in touch: Don't just show up when you need something. Be a regular. Try dropping by or writing a note just to say "good job" on any issue you think was handled well.
  • Get involved: Increase your activity in local and national associations and coalitions. Help in an election or reelection campaign. Volunteer to distribute campaign materials or join a phone bank. Do whatever you can. There is no better way to make a legislative friend.
  • Get organized: Join a trade association or grassroots group where you work. Organizations like these can help maximize the effectiveness of your voice and your vote.
 
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